How we work: a six-stage design process
Six stages. Each one has a defined output, a rough duration and a point where you approve what comes next, so you always know where the project stands.
Discover
- 01
Discover
We learn the business, the audience and the constraints. You get a clear brief and a scope you can hold us to.
- Discovery brief
- Success measures
- Scope & estimate
- 02
Strategize
Positioning, structure and success measures agreed up front, before anything is designed.
- Positioning notes
- Site or product structure
- Content plan
- 03
Design
Concepts, then a design system. You review real screens, not mood boards, and we iterate with you.
- Design system
- Key screens
- Prototype
- 04
Build
We engineer it properly: fast, accessible, responsive and wired to a CMS you can actually use.
- Production build
- CMS wiring
- Performance pass
- 05
Launch
QA across real devices, performance and SEO checks, then a clean handover with documentation.
- QA report
- SEO & schema checks
- Handover documentation
- 06
Grow
We measure what shipped and improve it: new campaigns, new features, better conversion.
- Analytics review
- Campaign rollout
- Improvement backlog
Typical timelines
Ranges, not promises. The scope call confirms the dates you get in writing.
- Logo animation
- 1-2 weeks
- Brand identity
- 2-5 weeks
- Campaign or social design
- 1-3 weeks
- Motion graphics / video ad
- 2-4 weeks per spot
- UI/UX & app design
- 3-8 weeks
- Website design & build
- 4-10 weeks
Ready to start at stage one?
Discovery is a short, focused conversation. You will leave it with a clear brief and a scope, whether or not you go on to work with us.