Motion graphics agency for video ads, explainers and social
We plan, design and animate motion graphics that carry the message in the first two seconds, with the sound off: video ads, explainer and product videos, animated banners and looping social content, delivered in every aspect ratio you run.
- $1,500
- 2-4 weeks per spot
- Every aspect ratio, cut-downs, captions
- A free discovery call
Who it’s for
Who our motion work is for
Performance and social teams
Ad creative cut for feed, stories and display from one edit, with captions and safe areas designed in rather than patched on at the end.
SaaS and service businesses
An explainer that walks through the problem and the offer without live footage, like the 98-second explainer we animated in Italian for Labseven.
E-commerce and product brands
Product videos and spec animations that show what a photo can’t: a personalized book’s pages turning, or the fit and stretch of a Steralth baselayer.
Campaigns that run at volume
Character loops and animated banners that stay one family across many placements, as with Glueguide’s seven animated trades and its search banners.
Our approach
Designed for the crop, and for mute
Most social video is watched without sound, and most of it is cropped. A spot made for 16:9 with a voiceover, then squeezed into 9:16, loses its headline and its point. We design for the tightest crop first and build every scene so the message reads with the sound off; sound is a bonus, never the crutch.
We also build the edit on a beat grid with a modular scene library. That is what lets one concept become a 21-second spot, a 10-second cut and a 6-second bumper, as with the six Steralth cuts, and what makes the second spot cheaper than the first.
Our work is animation: motion design, illustration, character animation and kinetic type, built in After Effects. If your idea genuinely needs a film crew, we will say so on the call.
Deliverables
What you get, and in which formats
- Concept and script
- A one-page concept, the script or on-screen copy, and a storyboard before animation starts
- Style frames
- Two or three designed frames that fix the look before anything moves
- Animated spot
- 6-60 seconds for ads, longer for explainers; 1920×1080 masters, 4K on request
- Every aspect ratio
- 16:9, 1:1, 4:5 and 9:16, re-composed for each frame so nothing important is cropped
- Cut-downs
- Shorter versions, for example 15, 10 and 6 seconds, from the same timeline
- Captions and safe areas
- Captions designed in, with text kept clear of platform buttons and overlays
- Still fallbacks
- Key frames exported as images for placements that don’t take video
- Source files
- After Effects projects and assets, handed over at the end
Process
How a motion graphics project runs
Typical timeline: 2-4 weeks per spot.
- 01Days 1-2
Brief
Goal, audience, placements and the one thing a viewer must remember.
- 02Days 2-5
Script and storyboard
We write or tighten the script and board every scene against the shortest cut.
- 03Days 5-7
Style frames
Designed frames for approval, so the look is fixed before animation.
- 04Weeks 2-3
Animation
Scenes animated on a beat grid, with captions designed in from the start.
- 05Final days
Cuts and delivery
Every aspect ratio and cut-down rendered, checked on real phones and delivered with the source files.
Proof
Motion graphics work
A spread of the motion archive: an Italian-language explainer, a product spec animation cut six ways, a page-turn listing video and a series of character loops.
MotionVideo Advertising2025Italian-language explainer video for LabsevenView project
MotionMotion & Animation2025Product spec animation for a sportswear baselayerView project
MotionVideo Advertising2025Page-turn product video for a personalized bedtime bookView project
MotionMotion & Animation2025Character animation loops for GlueguideView projectIncluded at the starting price
- Concept and storyboard
- One animated spot of 6-60 seconds
- Vertical, square and landscape cuts
- Captions and safe-area design
- Still fallbacks for non-video placements
What moves the price
- Length: a minute-plus explainer is a bigger job than a 15-second ad
- Character animation and custom illustration
- The number of cut-downs and language versions
- Writing the script from scratch versus a finished one
Running motion every month? Retainer Light (from $2,500 a month) gives you senior days for design and motion in one bucket.
FAQ
Motion graphics questions
How much does a motion graphics video cost?
Animated spots start from $1,500 for a 6-60 second piece with concept, storyboard, captions and vertical, square and landscape cuts. Length, character animation, custom illustration and the number of versions move the price. You get a fixed quote in writing after a free call.
How long does an animated video ad take?
Two to four weeks per spot is typical: about a week for the script, storyboard and style frames, one to two weeks of animation, then cuts and delivery. Cut-downs from an existing spot are much faster.
Do you write the script?
Yes. We write the script and on-screen copy from your brief, or tighten one you already have. Either way the storyboard is agreed before animation starts, so nothing is animated twice.
Which sizes and aspect ratios do you deliver?
Whatever your placements need: usually 16:9 (1920×1080), 1:1 (1080×1080), 4:5 and 9:16 (1080×1920) for stories and reels, plus wide banner sizes for display. Each one is composed for its frame rather than cropped from the 16:9 master.
Can you make videos in other languages?
Yes. The Labseven explainer in our portfolio was produced in Italian. We work from your translated script, keep on-screen text short and boxed so it reads in any language, and ask who on your side will check the translation.
What is the difference between motion graphics and an explainer video?
An explainer is one kind of motion graphics: a longer piece, often a minute or two, that walks through a problem and a solution. Motion graphics also covers short ads, product animations, animated banners and social loops. We make all of them with the same process.
Do you do character animation?
Yes. The Glueguide loops and the healthcare awareness banners in our portfolio are both character-led, and our founder’s background includes 2D and 3D character animation. Tell us what you have in mind and we will say honestly whether it fits.
Will the video work without sound?
It is designed to. Every scene carries its message in type and image, captions are part of the design from the start, and sound is added on top, so the spot still works muted in a feed.
Keep exploring
Related services and reading
- Logo Animation & Brand RevealA reveal to open and close every spot.
- Graphic Design & Social CreativeStatic posts and banners from the same campaign system.
- Web Design & DevelopmentA site for the motion to live on, fast enough to carry it.
Have a spot that needs to move?
Tell us the placement, the message and the deadline. We will come back with a concept, a timeline and a fixed price.