Healthcare design agency for calm, clear health and wellness creative

Two campaigns, one character style. “May is Spondyloarthritis Awareness Month” walks through flat-illustrated care scenes — a pharmacy, a hospital arrival, a reception desk, an X-ray, a consultation, rest at home, stretching — on a teal hexagon pattern. “September is Pain Awareness Month” moves to soft light blue, with treadmill, wheelchair, outdoor yoga and exercise-bike scenes.

The banners are very wide — 2048×838 cuts and a 2250×920 master — so the headline stays on a single line across the top, readable however far a placement stretches. Alongside the cuts we delivered alternate color versions and a 4502×1842 headline layer on chroma green, so the campaign could be recomposed for other placements.

PXC — Prime Xciting Content — is a health and fitness channel, and its intro had to tell new viewers what they would find there. Over 16 seconds at 1920×1080, oversized orange type cuts between charcoal and white scenes that each name one theme: Fitness & Fat Loss, Motivational Stories, Health, Self-Perception. It closes on a held card with the PXC wordmark and the line “Stay Prime. Stay Xciting.”

For wellness creators and coaches, that is the brief in miniature: say what you cover, in your own type and color, before the first video starts.

Snow White makes teeth products, and its logo combines a tooth-shaped S with a snowflake. Both had to read as the mark builds, on a dark ground and at social sizes. The animation draws the S as one continuous blue line, lands the snowflake, and lets WHITE, the ™ and the “Teeth Products” strapline settle last — delivered as a square reveal for social and two widescreen versions with drifting snow.

We are designers, not clinicians, and we work that way. The facts and claims in a health campaign come from you and your medical or legal reviewers; our job is to make approved messages clear, calm and impossible to misread.

• We design from approved copy and never add claims of our own.
• Text contrast meets WCAG AA as a floor — at least 4.5:1 for body text.
• Motion reads with the sound off, and captions can be added to any video.
• Illustrated people instead of identifiable patients.
• Review time is built into the schedule; in many markets, including the UAE, health advertising can need a regulator’s approval before it runs.