Brand-partner banners for BabyStore, sized for every placement
Wide web banners announcing BabyStore’s brand partners and promotions (Kidzroom, Maby, Mima, Bentgo, Eitech, Chicco, a Celebrate Mom sale, Fun in the Sun and a flash sale) composed separately for 3840×800 hero strips, 1440×490 and 1440×240 slots and 600×140 mobile strips.
The problem
The same promotion had to run in slots from 3840 pixels wide down to a 600×140 strip, and cropping one design into all of them would cut off products or text.
Our approach
- 01Re-composed each promotion per size, moving the headline, discount badge and products rather than scaling them.
- 02Gave every partner brand its own look (Kidzroom’s soft pink, Mima’s orange, Eitech’s blue) inside the store’s banner layout.
- 03Kept discount badges and Shop Now buttons large enough to read in the smallest strips.
The results
Eighteen banners across four sizes for twelve promotions.
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Gallery
The rest of the set
14 more pieces · shown in full, click to enlarge
01 Celebrate Mom: baby and maternity essentials3840×800
02 Fun in the Sun: pool and sandpit3840×800
03 Chicco: exclusive code offer3840×800
04 Teknum: “Designed for Baby, Loved by Moms”3840×800
05 “Fun for Mom’s Little Ones”: up to 35% off3840×800
06 Discover Maby: new in store3840×800
07 Kidzroom is now on BabyStore: hero strip3840×800
08 Kidzroom is now on BabyStore: mid banner1440×490
09 Kidzroom: get 20% off1440×240
10 Kidzroom: “shop now to get 15 to 20% off”1440×240
11 Fun in the Sun: up to 60% off1440×240
12 Flash sale: up to 60% off1440×240
13 Fun in the Sun: mobile strip600×140
14 Flash sale: mobile strip600×140
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