Logo animation for Snow White teeth products
Logo animation for Snow White, a teeth-products brand. A blue stroke draws the tooth-shaped S, a snowflake settles on top and the wordmark resolves with its “Teeth Products” strapline, as a square reveal for social and two widescreen versions with drifting snow.
The problem
The mark combines a tooth and a snowflake, and both had to read clearly as the logo builds, on a dark ground and at social sizes.
Our approach
- 01Animated the blue S as a single drawn line, so the tooth shape forms in one continuous movement.
- 02Brought the snowflake in after the S, then let WHITE, the ™ and the strapline settle last so the full lockup reads in order.
- 03Made a 22-second square version for social and shorter 1920×1080 versions with falling snow and soft light flares.
The results
One 1080×1080 reveal (22 seconds) and two 1920×1080 reveals (8 and 7 seconds), all ending on the complete Snow White lockup.
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Gallery
The rest of the set
2 more pieces · shown in full, press play to watch
01 Square reveal for social, 22 seconds1080×1080
02 Widescreen reveal, alternate snowfall take1920×1080
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More work
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