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Dawnwire Agency
Graphic DesignBabyStore.ae202552 assets

Square social poster series for a baby retailer

The square social programme that keeps a baby retailer in market every week — product spotlights, seasonal pushes and brand moments at 1080×1080, so the feed stays one recognisable voice.

  • Graphic Design
  • Social Media Design
  • Art Direction
Square social poster series for a baby retailer

The challenge

Square formats are the hardest to keep interesting over a long series, and a retail feed needs new creative more often than any studio wants to redesign.

What we did

  1. 01We held one type system and varied composition, so the whole programme reads as a family.
  2. 02We designed for legibility at thumbnail size first, because that is where most of them are seen.
  3. 03We built a template that a new product or seasonal moment drops into without a redesign.

The result

A flexible poster system that extends to new promotions without a redesign.

Want something like this? Tell us what you need — we will scope it honestly.

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Square social poster series for a baby retailer — visual 1
Square social poster series for a baby retailer — visual 2
Square social poster series for a baby retailer — visual 3

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Next step

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Tell us what you are building. We will come back with a clear scope, a timeline and a price.