Square social posts for BabyStore
A feed of 1080×1080 posts for babystore.ae: product spotlights for partner brands such as Ms. Rachel, Chicco, BÉABA, Bugaboo, Mima, Kidzroom, Aptamil and WaterWipes, seasonal posts for Back to School, Mother’s Day and summer, and offer posts, all under the pink babystore logo.
The problem
A retail feed needs new posts constantly, for very different products, and still has to look like one store.
Our approach
- 01Kept the babystore logo at the top and a small Shop Now or Buy Now button at the bottom of every post.
- 02Paired a clean capitals headline with a handwritten script line (“Stroll with Ease”, “Ride with Fun”) as the recurring type signature.
- 03Changed the backgrounds per product (pastel washes, room sets, outdoor scenes), so consecutive posts never look the same.
The results
Forty-nine 1080×1080 posts and one 1080×1920 story, covering new brands in store, partner products, baby tips and seasonal moments.
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Gallery
The rest of the set
46 more pieces · shown in full, click to enlarge
01 Plum: “Fun in the Sun”1080×1080
02 Mima: “Stroll the Luxe Life”1080×1080
03 BÉABA Babycook Neo1080×1080
04 “Pure, Gentle, Made for Baby”1080×1080
05 Bugaboo: “Your Baby’s First Journey”1080×1080
06 Ms. Rachel doll with a toddler1080×1080
07 Baby with a Ms. Rachel activity toy1080×1080
08 “Bonding Through Play”: dollhouse1080×1080
09 Eitech construction kits: STEM fun1080×1080
10 Mima: “Gearing Up”, flat 5% off1080×1080
11 Paw Patrol playhouse: “Adventure Awaits”1080×1080
12 “Push in Style: Stroll with Ease”1080×1080
13 MyToys scooter: “Ride with Fun”1080×1080
14 “Unleash the Thrill of Speed”: RC truck1080×1080
15 “Green Baby, Green Planet”1080×1080
16 “Cozy and Safe”: bassinet1080×1080
17 Baby tips and hacks1080×1080
18 Kinderkraft rocker-bouncer1080×1080
19 Playhouses: up to 40% off1080×1080
20 Wooden playhouses and dollhouse1080×1080
21 Aptamil: top-selling product1080×1080
22 Kidzroom is now on BabyStore: 20% off1080×1080
23 Teknum: “Designed for Baby, Loved by Moms”1080×1080
24 “Fun for Mom’s Little Ones”: up to 35% off1080×1080
25 Chicco: exclusive code offer1080×1080
26 Bentgo: “The fun, practical way to eat healthy”1080×1080
27 Trixie: “Keep It Cool, Keep It Cute”1080×1080
28 On-the-go essentials1080×1080
29 Discover Maby: new in store1080×1080
30 Bumbo: “Flush the Stress”1080×1080
31 Ms. Rachel cuddle and comfort doll1080×1080
32 Teknum: “Made for Little Duos on the Go”1080×1080
33 Ms. Rachel speak and sing doll with a baby1080×1080
34 Ms. Rachel soft activity cube1080×1080
35 Ms. Rachel speak and sing doll (rainbow)1080×1080
36 Ms. Rachel speak and sing doll (yellow)1080×1080
37 Ms. Rachel speak and sing doll (wooden toys)1080×1080
38 Ms. Rachel speak and sing doll (music notes)1080×1080
39 Ms. Rachel speak and sing doll (nursery shelf)1080×1080
40 BÉABA high chair: “Sit, Savor and Smile”1080×1080
41 Disney Minnie: “Where Imagination Meets Magic”1080×1080
42 Moon play mat: “Where Playtime Begins”1080×1080
43 “Rooted in Love”: family play1080×1080
44 WaterWipes: “Pure Care in Every Wipe”1080×1080
45 “Healthy Choices, Happy Babies”1080×1080
46 Story format: “Fun for Mom’s Little Ones”1080×1920
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